Who would be the audience for your media product?

The audience for our film introduction would be from the ages 17 to 16 mostly a female audience. The lead character is a young woman aged 22-23 who is a business woman that works in a office in the centre of London. The nationality of the actress is British, therefore we are mostly appealing to a British audience. However our film is high production therefore will be realised in America, but may not appeal to an American audience so much because the film does not star American actors.

The main character is single however she is looking for love and she finds it easier than she thought she would. I think single people and people in a relationship would watch Moving On?, as it covers all aspects of emotion. Loneliness, the build up to a relationship and the start of hopefully a long term relationship. Also there are many emotions that are expressed throughout the film, sadness, loneliness, eagerness, confusion, happiness and love. Their mix of emotions would probably attract or help a girl relate to past experience or current emotions.

Also the lifestyle of this young women which is modern, chic, fun and fairly upper class would appeal to others who wish they had this lifestyle. Her life, which is not filmed in the intro is sociable as she does go out to bars and clubs in and around London. People who she socialises with in the film would watch this film, the target audience feature in the introduction.

The type of people or young women that would watch this film would be middle to upper class. Who would be interested in a range of music, RnB, Indie, Pop and retro style music. This audience may follow fashion closely or may make up their own style, with vintage and urban clothes. Other types of films that are similar to Moving On? and attract a similar audience would be Love Actually, The Break-Up, Mr and Mrs Smith, Failure to Launch, Notting Hill, Bridget Jones Diary and 50 First Dates. These films are high production, they are romantic comedies, they are sometimes funny but have a love story within them somewhere. The audiences for these films are appealing to a large are range however mostly women.