How did you attract/address your audience?

We attracted our audience by using interesting and different music, which can be heard on our storyboard. The music we had to design ourselves as we could not copy write any of our music, we wanted music that would compliment our film and play at the same pace as how the film played. It is calm, emotional and slow which is kind of how the film started, we also wanted to music to change and to become faster as we thought the pace would pick up after the introduction.

We also looked at classification and what age limit we might put on the film. We didn't want an 18, because that would cut out most of our target audience and our film doesn't contain bad language or violence as its a rom com. We also didn't want to place it in a younger age range, such as a 12, as this wouldn't attract our target audience and many people would think it is too old for a 12. So classifying our product at a 15 will attract the audience that we wanted. Its a teenage range which is our target audience, as its emotional, stars familiar characters and many people will be able to relate to it.

By choosing a young female character who has love troubles, people can relate to this and will find it interesting to watch. Females will come and watch this film with other girlfriends or family but they will possible bring their boyfriends. The males may be interested as this they may find comical and may just have come to watch the main character.